Test drive the all-new Peugeot 408 and win exclusive KLFW 2024 tickets - Book one and win 3D2N trip to Paris

KUALA LUMPUR: Peugeot Malaysia has partnered with KL Fashion Week 2024 (KLFW 2024) to offer fans and customers unique experiences, blending the the opportunity of driving the unique all-new 408 with exclusive access to one of the city's most stylish events.

Test Drive & Win KLFW 2024 Tickets

From July 9 to July 27, visitors who test drive the all-new Peugeot 408 at any authorized dealership have the chance to win tickets to two major KLFW 2024 shows. Participants could win a pair of tickets to the Kit Woo Show on July 31 or the Design to Sustain Finale on August 2.

To qualify, after completing the test drive, customers need to fill out an online form to enter the draw. A total of 50 pairs of tickets are up for grabs. Winners will be announced on Peugeot Malaysia's Facebook and Instagram pages and contacted directly.

Buy & Win: An All-Expense Paid Trip to Paris

In another campaign, three lucky customers who book and purchase the all-new Peugeot 408 between July 29 and October 31, 2024, stand a chance to win a three-day, two-night Business Class trip to Paris for two. This prize includes attending Paris Fashion Week 2025 and a visit to the L'Aventure Peugeot Museum.

Jamie Francis Morais, Managing Director of Stellantis Malaysia, highlighted the importance of design in Peugeot's identity. “Design is an integral part of PEUGEOT’s DNA, and this partnership with KLFW represents a perfect alignment with our vision and the inventive spirit of the PEUGEOT brand. The newly launched PEUGEOT 408, having won the Red Dot Design Award in 2023 plays its role perfectly as the muse for this year’s show. We are excited to offer our customers such an exclusive experience because, with PEUGEOT, you are not just getting a car, you are immersing yourself in the experience of ‘allure’, the language of attraction, and the endless possibilities of exhilaration and emotions.”

Following its global partnership at Paris Fashion Week 2024, Peugeot Malaysia is making a statement by enhancing the local fashion scene in collaboration with KLFW 2024. This move showcases the brand's keen eye for fashion and design as exhibited on the all-new Peugeot 408.

The new Peugeot 408 an innovative liftback blending exotic design with SUV practicality was launched in April 2024. The car is available in three variants: Allure, Premium, and GT, with prices ranging from RM146,055 to RM196,055.

Powered by a 1.6-litre turbocharged PureTech engine paired with an 8-speed EAT8 automatic transmission, the 408 delivers 218 hp and 300 Nm of torque, accelerating from 0 to 100km/h in 8.8 seconds. The car is built on Stellantis' EMP2 platform, offering a spacious interior and a boot capacity of 536 to 1,611 liters.

Design highlights include a modern fastback silhouette, body-colored grille, ultra-slim LED headlights, and three-claw LED daytime running lights. The interior features a 10-inch central touchscreen, customizable i-Toggles, and the PEUGEOT i-Connect infotainment system, supporting up to eight driver profiles.

Safety features include six airbags, an electronic stability program, and advanced driving assistance systems like adaptive cruise control, automatic emergency braking, and active lane departure warning. The GT variant adds premium touches such as Matrix LED Headlights, a 3D Quartz Digital Meter Cluster, and a FOCAL Premium Hi-Fi System.

The vehicle is locally assembled in Gurun, Kedah, and the Peugeot 408 reflects the brand's approach to luxury, performance, and innovation.

For more information on the ‘Test Drive & Win’ and ‘Buy & Win’ campaigns, follow Peugeot Malaysia’s Facebook and Instagram pages or visit www.peugeot.com.my.

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