Harley-Davidson Malaysia re-opens Penang showroom

KUALA LUMPUR: Harley-Davidson owners and fans in the northern region of Peninsular Malaysia now have a place where they can go for all their Harley needs. This is possible thanks to the re-opening of the Penang showroom. Located in Auto City, Bukit Tengah Prai, it adds to the existing 2 Harley-Davidson branches (one in Malacca and the flagship centre in Petaling Jaya). The new Penang branch was a RM 6 million investment and is operated by GB Motorcycles.

This branch will be a one-stop shop for everything related to Harley-Davidson motorcycles. It will include sales, servicing, merchandise, and riding gear. Present during the opening ceremony were the directors of the company and Harley-Davidson officials along with many Harley owners. Mr. Johan Kleinsteuber, Managing Director of Harley-Davidson Asia Emerging Markets, said, “With strong commitment to the Malaysian market since 2008, Harley-Davidson is devoted to building up a trusted community for local biking enthusiasts and establishing a robust dealership network across the country’’.

Some of the highlights of the new Penang branch include a 6,000 sq. Ft. area which can accommodate display bikes, accessories, riding gear, and large groups of riders. The ultimate customer experience is the top priority, and they will not have to wait for servicing and parts. The entire range of Harley-Davidson bikes will be available, from the Iron 883 to the Fat Boy. The service centre features a fully-equipped 3-bay workshop with personnel trained and graduated from Harley-Davidson University.

The strategic location of the branch means that owners from Perlis, Kedah, Penang, and Perak can easily gain access to all their biking needs. With this new dealership, Harley-Davidson has strengthened its brand image and shows customers their dedication in Malaysia.