Volvo Car Malaysia’s monthly update: new ‘Online Sales’ platform, 75% EV sales by 2025 & EX90 coming soon
KUALA LUMPUR: It was yesterday that Volvo Car Malaysia launched the all-new C40 Recharge Pure Electric and with it, the automaker made several big and notable announcements. One of which was its Pure Electric EVs by 2025 will account for 75% of its total sales in the country.
KEY TAKEAWAYS
Name the next Volvo EV scheduled to enter Malaysia?
At the launch of the new C40 Recharge was teased the all-new Volvo EX90 - the ‘next’ Volvo EV scheduled for the Malaysian market.What are the key benefits of Volvo's new 'Online Sales' platform?
The platform will - enable customers to directly purchase a Volvo, provide price transparency & hassle-free purchase experience, and provide full visibility of available stock.The above-mentioned aim is a part of its bigger global picture, wherein Volvo wants to become fully carbon-neutral by 2040. And for the figures to align, its overall CO2 emission needs to be reduced by 40% per car by 2025 and become a fully-electric automaker by 2030.
Also Read: Volvo joins “Accelerating to Zero Coalition” to boost industry’s transition to full electrification
Now, talking about Malaysia specifically, Volvo’s electrification efforts involve the local assembly of the XC40 Recharge Pure Electric and C40 Recharge Pure Electric. The two CKD models are not only sold locally but also exported to other ASEAN countries.
Volvo Car Malaysia Managing Director, Charles Frump, said that Volvo aims to become the ‘number one eLuxury car brand’ in the country. And so it will slowly phase out internal combustion engine-powered vehicles from the lineup.
Lining up with the company’s efforts to go fully electric in the future, is its future range expansion plans. At the launch of the new C40 Recharge was teased the all-new Volvo EX90 - the ‘next’ Volvo EV scheduled for the Malaysian market. Though nothing is confirmed at the moment but with Volvo’s one EV per year commitment, the EX90 is expected to arrive next year!
Also Read: Volvo introduces its safest car ever, the EX90 electric SUV
Another major announcement made during the C40’s launch was the commencement of a new e-commerce platform by Volvo Car Malaysia, called Online Sales. The said platform is the first of its kind ‘Direct To Customer’ online sales initiative.
“Our customers’ journey to owning a Volvo will be seamless from hereon, and one that is in line with our hassle-free price. Together with our authorized dealers, the ‘Online Sales’ platform will enhance the buying experience of every customer,” said Frump.
Key highlights of Volvo Malaysia’s new ‘Online Sales’ platform -
- Enable customers to directly purchase a car from Volvo
- Provide price transparency & hassle-free purchase experience
- Full visibility of available stock
- Retailer experience
- Booking & payment are made directly to the automaker
- Acts as an instrument to Volvo Malaysia’s nationwide retailer on outstanding order delivery
The Volvo car available to order via the new ‘Online Sales’ platform is the new C40 Recharge Pure Electric. So, in case you are planning to purchase the EV, go ahead and try the new digital mode.
Also Read: 2023 Volvo XC40 B5 Ultimate introduced in Malaysia; for RM 268,888
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