Perodua hits annual sales target; YTD sales and production cross 250k mark
KUALA LUMPUR: While 2021 was a year full of challenges for Malaysian automakers, 2022 shows great sales momentum. Testimony to that is the recent sales number announced by the country’s largest carmaker Perodua. The brand managed to sell 28,592 units in the month of November with an increase of 10.6% over the previous month and a huge jump of 40.9% compared to the 20,299 units sold in November 2021.
KEY TAKEAWAYS
What is the sales of Perodua?
Perodua sold a total of 28,592 units in November 2022, which brings the year-to-date sales tally down to 250,795 units.Which is Perodua’s best selling car?
The Bezza remains the best-selling Perodua car with 8,089 units delivered during the last month.With this, the company’s year-to-date sales tally comes down to 250,795 units. That means Perodua has surpassed its full-year target of 247,800 a month before. For context, the brand set a target of selling 247,800 cars in 2022 to grab a 40% share of the Malaysian Automotive Association (MAA) sales projection of 600,000 units.
The year-to-date number is the highest sales recorded by the automaker with a growth of 50.0% on a year-on-year comparison. The company sold a total of 167,250 units sold in the same period last year.
Perodua cars which remained at the first three spots during the last month were - Bezza with 8,089 units, Myvi with 6,624 units, and Axia with 5,812 units.
According to the Perodua President and Chief Executive Officer Dato’ Sri Zainal Abidin Ahmad, “This sales achievement is on the back of our production achievement so far this year, which numbered 258,960 units. We also achieved our highest monthly production ever since inception at 29,149 units.”
This achievement made the company realise a few important things. It shows the brand’s ability to further maximise its resources, both within Perodua and its supplier ecosystem. Also, the company can further increase its output both in terms of sales and production without investing in a new facility or acquiring more land for manufacturing operations.
Dato’ Sri Zainal further added, “We will continue to invest in upgrading our operations as a group with emphasis in knowledge and skill development of our people. We are also working closely with our suppliers and dealers to ensure that their operations are capable of meeting future demand and challenges.”
On the matter of deliveries for the bookings made this year, he said “We are looking to continue the sales and manufacturing momentum to ensure that all our valued customers will receive their Perodua vehicles quicker as well as to ensure all those booked their vehicle within the sales tax exempted timeframe, will get their cars before 31 March 2023.”.
Also read: Perodua Ativa Hybrid Subscription Plan: All you need to know
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