Genesis Neolun Concept debuts with B-pillarless coach doors and underfloor heating system

Genesis Neolun Concept debuts with B-pillarless coach doors and underfloor heating system

KUALA LUMPUR: Hyundai’s luxury arm Genesis has recently pulled the wraps off an all-new prototype, the Neolun Concept at Genesis House New York. The new Genesis concept is the brand’s first full-size electric SUV that aims to redefine luxury and technology and offer an unparalleled experience behind the wheel. 

KEY TAKEAWAYS

  • What inspired the Genesis Neolun Concept's design?

    The Genesis Neolun Concept was inspired by Korea’s iconic moon-shaped porcelain jars, signifying timeless design and exquisite craftsmanship.
  • The name "Neolun" merges "neo" (Greek for new) and "luna" (Latin for moon), reflecting Genesis' innovative tech and futuristic outlook. “The Neolun Concept was inspired by Korea’s iconic moon-shaped porcelain jars,” said Genesis Chief Creative Officer Luc Donckerwolke. “It’s the epitome of timeless design and sophisticated craftsmanship.”

    Genesis Neolun Concept

    The key highlights of the Genesis Neolun Concept are as follows - 

    • The Neolun Concept's exterior focuses on "reductive design," emphasizing clean lines and minimalistic details
    • The car features coach doors, which lack B-pillars, offering an open interior and easy access for passengers. Notably, these B-pillarless coach doors are now viable for production vehicles

    Genesis Neolun Concept

    • The SUV is equipped with electric side steps that automatically deploy for passenger convenience and retract seamlessly into the vehicle when doors close
    • Other notable exterior features include body-integrated lamps and a pop-up roof rack contributing to the concept’s unique identity and sleek design 
    • Furthermore, the two-tone "Midnight Black" and "Majestic Blue" paintwork inspired by Korea's serene night sky enhances the vehicle’s overall elegance

    Genesis Neolun Concept

    • Inside, the Neolun Concept's cabin highlights Korea's hospitality culture, offering spaciousness and comfort
    • It features a radiant heating system, inspired by Korea's traditional "ondol" concept, that utilizes direct heat transfer underneath the floor and provides efficient heating throughout the cabin
    • The cabin incorporates Royal Indigo cashmere and Purple Silk leather seats for a cosy feel. These materials, along with aluminium accents and dark wood flooring, create a harmonious ambience
    • Front-row seats come with a swivelling function, capable of rotating 180 degrees, allowing occupants to freely adjust the front-row seats in any desired direction depending on the situation
    • The SUV also houses a large adjustable display screen and a flexible rear-seat display

    Genesis Neolun Concept

    • There is an advanced sound system with strategically placed speakers and a rotating crystal sphere enhances the audio experience, creating a concert hall-like feel inside the cabin
    • Also part of the kit is a rotary column-type shift-by-system that has been integrated seamlessly into the steering wheel. This driver-centric UX not only prioritizes safety but also offers superior aesthetics

    Genesis has yet to disclose the performance, powertrain specifications, and pricing of the Neolun Concept. 

    Also read: 2024 Hyundai Ioniq 5 revealed globally; here’s what’s on offer

    Sippi Vig

    Sippi Vig

    Sippi is a versatile writer and specializes in crafting both blog articles and site content for the automotive industry. Her strong analytical skills help in curating articles backed with stong number analysis for our audience. She enjoys reviewing the latest cars/models and describing new technologies. She holds a master of business administration degree in finance and marketing. When she’s not working, she enjoys travel, adventure, reading, and gardening.

    Read Full Bio

    Sell your car at the best price

    Verified and genuine buyers Verified and genuine buyers
    Free listing Free listing
    List your car

    Hyundai Car Models

    • Hyundai Staria
      Hyundai Staria
    • Hyundai Kona
      Hyundai Kona
    • Hyundai Santa Fe hev
      Hyundai Santa Fe
    • Hyundai Ioniq 5 ev
      Hyundai Ioniq 5
    • Hyundai Palisade
      Hyundai Palisade
    • Hyundai Kona Electric ev
      Hyundai Kona Electric
    • Hyundai Creta
      Hyundai Creta
    • Hyundai Ioniq 6 ev
      Hyundai Ioniq 6
    • Hyundai Tucson
      Hyundai Tucson
    Hyundai Cars Price

    You might also be interested in

    • News
    • Featured Stories

    Latest Hyundai Car Videos on Zigwheels

    Zigwheels
    • Hyundai i20 N Line - Hot Or Not? | Walkaround | PowerDrift
      Hyundai i20 N Line - Hot Or Not? | Walkaround | PowerDrift
      13 Sep, 2021 .
    • 2019 Hyundai Santa Fe - Serius Merecik Habis
      2019 Hyundai Santa Fe - Serius Merecik Habis
      12 Nov, 2019 .
    • 2019 Hyundai Santa Fe 2.4 Petrol Full Walkaround Review | EvoMalaysia.com
      2019 Hyundai Santa Fe 2.4 Petrol Full Walkaround Review | EvoMalaysia.com
      12 Nov, 2019 .
    • Hyundai Ioniq Hybrid Malaysian walk-around video
      Hyundai Ioniq Hybrid Malaysian walk-around video
      12 Nov, 2019 .
    • Hyundai Ioniq Hybrid 2019 Malaysia - Memang Bionik gila!! | Review
      Hyundai Ioniq Hybrid 2019 Malaysia - Memang Bionik gila!! | Review
      12 Nov, 2019 .
    • HYUNDAI GRAND STAREX FACELIFT 2019 - EXTERIOR AND INTERIOR
      HYUNDAI GRAND STAREX FACELIFT 2019 - EXTERIOR AND INTERIOR
      12 Nov, 2019 .
    • 2019 Hyundai Grand Starex 2.5 CRDi Executive Plus Start-Up and Full Vehicle Tour
      2019 Hyundai Grand Starex 2.5 CRDi Executive Plus Start-Up and Full Vehicle Tour
      12 Nov, 2019 .
    • 2019 Hyundai Tucson 1.6 Turbo Exterior & Interior Walkaround (2/2) | EvoMalaysia.com
      2019 Hyundai Tucson 1.6 Turbo Exterior & Interior Walkaround (2/2) | EvoMalaysia.com
      12 Nov, 2019 .
    • 2019 Hyundai Tucson Walkaround & Interior Review | EvoMalaysia
      2019 Hyundai Tucson Walkaround & Interior Review | EvoMalaysia
      12 Nov, 2019 .
    • Hyundai Elantra Executive 2019 Launched in Malaysia - RM109,888 | YS Khong Driving
      Hyundai Elantra Executive 2019 Launched in Malaysia - RM109,888 | YS Khong Driving
      12 Nov, 2019 .
    Latest Hyundai Car Videos

    Compare

    You can add 3 variants maximum*