Ferrari will unveil Purosangue SUV in September

Ferrari will unveil Purosangue SUV in September

KUALA LUMPUR: Ferrari's hotly-anticipated SUV, the Purosangue, is finally set to make its debut this September, after years of waiting and speculation. The Italian automaker recently confirmed this while unveiling its strategic plan for 2023-2026. During this interval, the company aims to roll out 15 new cars, including Purosangue SUV, a new hypercar and a new electric vehicle. 

KEY TAKEAWAYS

  • When will the Ferrari Purosangue debut?

    Ferrari’s hotly anticipated SUV, the Purosangue, will make its global debut in September.
  • Will the Ferrari Purosangue have a V12 engine?

    Yes, Ferrari’s first-ever high-performance Purosangue SUV will be powered by its iconic V12 engine.
  • Here's what we know so far about the Purosangue SUV -

    • Ferrari's first-ever high-performance SUV will be powered by its iconic V12 engine. It is expected to be a 6.5-litre, naturally-aspirated V12 unit with a mild-hybrid system. It could be paired with a DCT gearbox.

    Ferrari Purosangue

    • Design-wise, the upcoming Purosangue is likely to get a slim front grille, a prominent air-dam with the prancing horse logo, and a head-lamp design reminiscent of the SF90 and F8 Tributo.
    • While the exterior takes cues from the older models, the interior is expected to get a complete overhaul with a redesigned steering wheel, a revised infotainment system, and a head-up display with advanced tech like augmented reality.
    • Once launched, the car will rival the likes of the Aston Martin DBX, Bentley Bentayga, and Lamborghini Urus.
    • The deliveries of the SUV will be limited on a yearly basis, which is supposed to keep the model's exclusivity.
    • The SUV would only constitute about 20% of the brand's overall annual sales on an average, says Ferrari.

    Ferrari Purosangue

    Now, let's have a look at the Ferrari's carbon neutrality roadmap - 

    • Ferrari will introduce its first electric car in 2025.
    • By 2026, 5% of Ferrari cars will be all-electric, 55% will be hybrids, and the remaining 40% will have a pure ICE powertrain.
    • By 2030, these percentages will change substantially as 40% lineup will be electric, 40% will be hybrid, with only 20% ICE-powered Ferraris by then.
    • The Italian brand also plans to achieve carbon neutrality at its facilities by the end of the decade.
    • The architecture underpinning the brand's future models will be based on one of its two new platforms. 

    That's all for now. For further details on the upcoming Italian SUV, stay tuned with us.

    Also read: This Indigo Ferrari Roma celebrates the artisanal history of Italy & Japan

    Sippi Vig

    Sippi Vig

    Sippi is a versatile writer and specializes in crafting both blog articles and site content for the automotive industry. Her strong analytical skills help in curating articles backed with stong number analysis for our audience. She enjoys reviewing the latest cars/models and describing new technologies. She holds a master of business administration degree in finance and marketing. When she’s not working, she enjoys travel, adventure, reading, and gardening.

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