BMW, Mercedes-Benz decided to give the CES 2022 a miss

BMW, Mercedes-Benz decided to give the CES 2022 a miss

KUALA LUMPUR: The Consumer Electronics Show (CES) is one of the renowned tech events of the world, whose 2022 season is going to be held between January 5 and 8, 2022 in Las Vegas, but now it seems that due to the pandemic the fate of the show hangs in balance. Due to the rising cases of COVID-19 Omicron variant all around the world, many tech companies have decided not to attend the event in person. Added to the list are German automotive brands BMW and Mercedes-Benz

KEY TAKEAWAYS

  • What are the dates for CES 2022?

    The 2022 season of the Consumer Electronics Show (CES) is going to be held between January 5 and 8, 2022 in Las Vegas.
  • Which brands decided to skip the CES 2022 event in person?

    Some of the brands that will skip the event in person are BMW, Mercedes-Benz, General Motors, Facebook, Twitter, Google, Microsoft, Amazon, T-Mobile, and Intel.
  • CES 2022

    As per the reports by US media, BMW was supposed to unveil a new M Performance model of its all-electric iX SUV with more than 600 PS of maximum output. It was also expected to display several other innovations at the show, including colour-changing body panels, a hi-tech vehicle theater system, etc. Now, the company will showcase these techs through digital means. 

    “For many years, the BMW Group has been presenting innovations at the Consumer Electronics Show (CES) in Las Vegas. Due to the pandemic situation, the BMW Group will move all planned media activities at CES to a fully digital programme live-streamed from Germany,” the company said in a statement.

    BMW iX

    In the same way, Mercedes-Benz will also rely on digital means to showcase its products and innovations. “As the health and safety of our customers, partners, employees, and guests are our highest priority, in view of the current situation in connection with the Covid-19 virus, we’ve decided to cancel Mercedes-Benz AG’s participation in CES 2022 after intensive consultations,” the automaker replied to CNet, a US tech publication.

    Among the brands that will skip the event in-person are General Motors, Facebook, Twitter, Google, Microsoft, Amazon, T-Mobile, and Intel.

    However, the organizers of the event stated that 60 new exhibitors are added to the in-person attendance list. Gary Shapiro, CTA president ensured through a Linkedin post that “CES will and must go on. It will have many more small companies [compared to> large ones and may have big gaps on the show floor. It may be messy, but innovation is messy, risky, and comfortable.” 

    Also read: Top 10 car launches of 2021

    Sippi Vig

    Sippi Vig

    Sippi is a versatile writer and specializes in crafting both blog articles and site content for the automotive industry. Her strong analytical skills help in curating articles backed with stong number analysis for our audience. She enjoys reviewing the latest cars/models and describing new technologies. She holds a master of business administration degree in finance and marketing. When she’s not working, she enjoys travel, adventure, reading, and gardening.

    Read Full Bio

    Sell your car at the best price

    Verified and genuine buyers Verified and genuine buyers
    Free listing Free listing
    List your car

    You might also be interested in

    • News
    • Featured Stories
    • Upcoming
    • Proton e.MAS 7 ev
      Proton e.MAS 7
      Price coming soon
      Expected Launch Dec, 2024 Alert Me When Launched
    • Toyota Yaris Cross
      Toyota Yaris Cross
      RM 130,400 Expected Price Kuala Lumpur
      Expected Launch Dec, 2024 Alert Me When Launched
    • Toyota Hilux Champ
      Toyota Hilux Champ
      RM 59,000 Expected Price Kuala Lumpur
      Expected Launch Dec, 2024 Alert Me When Launched
    • Perodua EM-O ev
      Perodua EM-O
      Price coming soon
      Expected Launch Dec, 2024 Alert Me When Launched
    • Chery Tiggo 8 Pro PHEV phev
      Chery Tiggo 8 Pro PHEV
      Price coming soon
      Expected Launch Dec, 2024 Alert Me When Launched

    Latest Car Videos on Zigwheels

    Zigwheels
    • ZEEKR X and ZEEKR 009 now open for booking in Malaysia
      ZEEKR X and ZEEKR 009 now open for booking in Malaysia
      15 Oct, 2024 .
    • 2024 smart#3 Pro review - The ideal daily?
      2024 smart#3 Pro review - The ideal daily?
      15 Oct, 2024 .
    • BMW i5 REALLY the Best EV for City Driving? Let's find out
      BMW i5 REALLY the Best EV for City Driving? Let's find out
      15 Oct, 2024 .
    • GMW Haval H6 | Review
      GMW Haval H6 | Review
      27 Sep, 2024 .
    • Leapmotor C10 Previewed in Malaysia
      Leapmotor C10 Previewed in Malaysia
      27 Sep, 2024 .
    • 2024 Mitsubishi Xpander Facelift is here! Starting from RM99,980
      2024 Mitsubishi Xpander Facelift is here! Starting from RM99,980
      23 Sep, 2024 .
    • 2024 Mercedes-Benz E-Class and GLC350e
      2024 Mercedes-Benz E-Class and GLC350e
      23 Sep, 2024 .
    • BYD’s got some exciting stuff going on at Sime Darby Motor's AutoMania this weekend!
      BYD’s got some exciting stuff going on at Sime Darby Motor's AutoMania this weekend!
      23 Sep, 2024 .
    • 2024 Peugeot 408 review - Striking design, great performance - worth the Premium?
      2024 Peugeot 408 review - Striking design, great performance - worth the Premium?
      04 Sep, 2024 .
    • First Look: Dongfeng Box EV Preview in Malaysia - October Launch, Specs & Features Unveiled!
      First Look: Dongfeng Box EV Preview in Malaysia - October Launch, Specs & Features Unveiled!
      28 Aug, 2024 .
    Watch Car Videos

    Compare

    You can add 3 variants maximum*