KTM wish list includes becoming majority shareholder in MV Agusta
KUALA LUMPUR: PIERER Mobility Group (PMG), the manufacturer of leading motorcycle brands including KTM has plans to grow. Recently the group expressed its intention to acquire more stakes in the renowned Italian motorcycle manufacturer MV Agusta.
KEY TAKEAWAYS
How much stakes does KTM acquire in MV Agusta?
It was only last year that KTM acquired a 25.1% stake in MV Agusta.What are KTMs future plans for MV Agusta?
Sources close to KTM reveal that the group plans to hold at least 50.1% ownership in MV Agusta. KTM will expand the brand’s production capabilities while maintaining its distinct identity.It was only last year that KTM acquired a 25.1% stake in MV Agusta which raised concerns about it suffering the same fate as Husqvarna (becoming a KTM subsidiary). However, PMG assured it won’t happen as contrary to relocating and downsizing production, it will work on enhancing MV Agusta’s current lineup.
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Part of PMG’s plans for the expansion of MV Agusta include -
- Increasing the brand’s annual production capacity from a mere 1000 to 12,000 motorcycles
- Preserving MV Agusta’s Schiranna production base
- Focusing on the production of luxury motorcycles with prices EUR 30,000 or higher (RM 140k or more)
- Prevent overlap with other PMG brands like KTM, Husqvarna, and GasGas.
- Revitalize MV Agusta as a luxury motorcycle brand known for its Italian heritage
- Expanding the brand’s production capabilities while maintaining its distinct identity
- Work on MV Agusta’s untapped potential
Sources close to PMG reveal that the group plans to hold at least 50.1% ownership in MV Agusta. The exact timeline is not known but it will happen gradually.
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