Proton unveils latest innovations in supply chain warehousing for 2024

Proton unveils latest innovations in supply chain warehousing for 2024

KUALA LUMPUR: Established in 1992, Proton Parts Centre Sdn Bhd (PPCSB), the wholly owned subsidiary of Proton, is the brand’s global hub for motor vehicle components, spare parts, and accessories. The automaker recently hosted an exclusive media tour of the facility to unveil its latest supply chain warehousing improvements for 2024.

KEY TAKEAWAYS

  • Where is PPCSB headquartered and what does it serve?

    PPCSB is headquartered at Hicom-Glenmarie Industrial Park. It serves a network of 354 Body & Paint shops, parts stockists, authorised service centres, and 26 overseas distributors.
  • What functions does PPCSB's main facility handle?

    PPCSB's main facility, spanning 26,700 square metres, handles essential functions such as order processing, import, export, and transfers to East Malaysia.
  • PPCSB plays a crucial role in the brand’s after-sales improvement efforts. Headquartered at Hicom-Glenmarie Industrial Park, the facility has a wide network of Body & Paint shops, parts stockists, and authorised service centres, along with overseas distributors. Over the past two years, PPCSB has expanded its warehousing facilities by over 35% to ensure timely supply across all regions.

    Spanned across 26,700 square metres, the main facility handles all essential functions crucial to the supply chain, including order processing, import, export, and East Malaysia transfers. Currently, it processes between 2,500 to 4,500 line orders daily. The automaker has plans to add more space this year with the opening of a new regional parts centre in Sabah during the second quarter. 

    The stock holding level of the plan is increased by 1.5 times over 2022 levels to meet the higher demand for parts. The current inventory is worth over RM 130 million, comprising 30,000 different parts. Stock transfers to East Malaysia have also doubled in recent years, contributing significantly to the efficiency of operations in the region.

    For better handling of operations, a new Warehouse Management System (WMS) is scheduled to be operational at the plant by the end of March. Developed in collaboration with Geely and supported by Geely Logistics, this system offers a comprehensive solution designed for cross-country knowledge sharing. It emphasises the significance of digitalization and process optimization in modern supply chain management, reflecting PPCSB's dedication to efficiency and innovation.

    Roslan Abdullah, Deputy Chief Executive Officer of PROTON, said, “PROTON is pleased to share our commitment in our parts warehousing ecosystem as our parts supply chain warehousing improvement plan for 2024 underscores our dedication to continuous enhancement. Our new warehousing system reflects our relentless pursuit in ensuring optimal solutions for our valued customers and we will continue making efforts to improve after sales service to deliver the highest levels of customer satisfaction”.

    Also read: Proton venturing into new business arenas; spotlight on Lifestyle and R3 Motorsports divisions

    Sippi Vig

    Sippi Vig

    Sippi is a versatile writer and specializes in crafting both blog articles and site content for the automotive industry. Her strong analytical skills help in curating articles backed with stong number analysis for our audience. She enjoys reviewing the latest cars/models and describing new technologies. She holds a master of business administration degree in finance and marketing. When she’s not working, she enjoys travel, adventure, reading, and gardening.

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