Perodua to upgrade its dealership outlets under New Outlet Standard
KUALA LUMPUR: Recently at a press conference, Perodua’s President and Chief Executive Officer Dato’ Sri Zainal Abidin Ahmad announced the company's plan to upgrade its dealership outlets nationwide.
KEY TAKEAWAYS
What are the key inclusions under Perodua's NOS?
Under Perodua's New Outlet Standard (NOS), the existing dealerships will get a new, fresh look. All thanks to a new brand image with green technology emphasizing the concept.How much investment is Perodua planning to do its nationwide outlet upgradation?
Perodua plans to spend RM 247.1 million to modernize its outlets; though the company didn’t provide a timeline.Under its New Outlet Standard (NOS), the existing dealerships will get a new, fresh look. All thanks to a new brand image with green technology emphasizing the concept. Also, starting this year, all of Perodua’s 1S and 2S outlets will be upgraded to 3S status.
By 2024, almost 70% of Perodua’s outlets will be upgraded to 3S centers. As Dato’ Sri Zainal Abidin Ahmad mentioned in his speech, “We have allocated […> RM247.1 million to further modernize our operations, which also include upgrading existing 1S and 2S centers into 3S centers.”
A little about Perodua’s New Outlet Standard (NOS) -
- NOS will bring along a new facade along with pylon designs
- More spacious interior
- Convenient customer parking
- Comfortable lounges with a cafe counter
- Seamlessly integrated car sales and after-sales operations for better customer experience under the ‘mono operation concept’
As mentioned above, Perodua plans to spend RM 247.1 million to modernize its outlets; though the company didn’t provide a timeline you should be prepared to witness upgradation work running throughout the year.
Also Read: Perodua aims to achieve bigger numbers in 2023; targeting 314k sales
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